Storage instructions


‘Best Before’ Date...

Manufacturers have a legal obligation to supply a product with a ‘best before’ date and with appropriate storage instructions. Storage instructions are printed on each bread bag and on our leaflets.

With perfect care some of our breads can be stored for up to 14 days. We are aware that perfection does not exist and have therefore adjusted the ‘best before’ dates accordingly.

These are the ‘best before’ dates summer/(winter) that we stamp on our bags:

  • darker breads 6/(7) days
  • deli range, naturally gluten free range 4/(5) days
  • lighter breads 5/(6) days
  • Essene, snack pack, pizza bases 7-21 days

Your responsibility...

Do not leave bread in the sun in the car etc. – bread can turn mouldy by the next day. Blemishes, flour veins and variation in colour etc. are often mistaken for mould. This is not chemical laden bread in bags containing fungicide – this is a living food and stored and handled correctly some can keep up to 14 days or even longer!


How to care for artisan bread...

  • Unpack carton upon arrival and store on wood or wire racks where it can breathe, away from the sun, freezer or fridge. Unpack bread (wash hands first) to store in a clean bread crock.

  • Only in extremely hot weather should the most sensitive breads like the gluten free bread go into the fridge, otherwise refrigeration is not recommended as it stales bread prematurely.

  • Clean your bread crock often with a strong solution of spirit vinegar to combat mould and sweep up old crumbs - they can carry mould spores to fresh bread.

  • Freezing is not recommended for Essene bread as it will destroy the special biodynamic vitality

  • To freeze bread put it in strong freezer bags and freeze for no more than 2 months.

  • Invest in a beautiful hand made unglazed bread crock made in Kent and a really sharp but light bread knife with matching cutting board, also beautifully hand crafted from oiled wood without varnish. Both available from our website.

  • The freezer tubs should be frozen on arrival and are best before 2 months.

Celebrate Artisan Bread Original as real, live, whole food!
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